As many pats on the back the marketing industry likes to give one another, we’re not doing very well in the “social space.” There are stacks of PowerPoint presentations containing Best Practices like stay topical and ask questions to invite … [Read more...]
While watching The Wire for the third time, I had an embarrassing thought. (Oddly, not embarrassed to watch The Wire three times.) The thought: As an advertising creative, I am Jimmy McNulty. Take note I just used “creative” as a noun, which … [Read more...]
OK, dear riders atop this twisted open-top bus tour—a low tree branch called “a post about marketing and Twitter” is approaching, and I see a few of you ducking in terror. Don’t worry, you’ll get this even if you don’t work in advertising … [Read more...]
As many pats on the back the marketing industry likes to give one another, we’re not doing very well in the “social space.” There are … [More]
I don’t use that “there are two kinds of people in the world” construct because there are two kinds of people in the world: those who … [More]
I somehow managed to make and keep dates with friends in high school and college without mobile phones. Meaning, we’d decide a place and … [More]
